Lures - Soft Plastics : Berkley Powerbait

The original Berkley Power Minnow is our biggest selling plastic bait by far. These can be used just about anywhere, estuaries, reefs, bluewater, freshwater or impoundments. No tackle box should be without these classic fish catchers. Still winning b more...

The original Berkley Power Minnow is our biggest selling plastic bait by far. These can be used just about anywhere, estuaries, reefs, bluewater, freshwater or impoundments. No tackle box should be without these classic fish catchers. Still winning b more...

The Berkley Powerbait Ripple Shad features a sleek profile complete with extremely life-like details, including 3D eyes and compelling coloring. The ribs or ripples extending all the way to the bait's tail set it apart from other similar baits on the more...

The big daddy of grubs at 8 inches, this mega grub has been brought into the PowerBait line up in Pearl White and Lumo colours only. Featuring a tapered body that offers extra grub keeper holding power to balance the drag the fast swimming tail produ more...

An excellent bait for larger species, the original PowerBait Jerkshad has a slim baitfish profile that predatory fish find irresistible when retrieved with a ‘wounded baitfish’ retrieve. Combine this with PowerBait scent and a Nitro Saltwater Pro jig more...

A tournament winning shape on the US Bass circuit, the Jumbo Chigger Craw has obvious uses on Australian species such as murray cod, big bass and barra. High action pinchers work at the slowest of retrieve speeds, allowing the Chigger Craw to be work more...

Fishing for trout? Then the Berkley Micro Power Nymph is a must for your tackle bag. Match the hatch with a variety of colours, the 1” Power Nymph is deadly on stream and lake trout when fished with a light Nitro jig head for a natural presentation, more...

The Berkley Powerbait Ripple Shad features a sleek profile complete with extremely life-like details, including 3D eyes and compelling coloring. The ribs or ripples extending all the way to the bait's tail set it apart from other similar baits on the more...

The Berkley Powerbait Ripple Shad features a sleek profile complete with extremely life-like details, including 3D eyes and compelling coloring. The ribs or ripples extending all the way to the bait's tail set it apart from other similar baits on the more...

The Berkley Powerbait Ripple Shad features a sleek profile complete with extremely life-like details, including 3D eyes and compelling coloring. The ribs or ripples extending all the way to the bait's tail set it apart from other similar baits on the more...