The PHD Fishing Boof 155 ABS Lure is the ultimate Jewie lure for serious anglers targeting big mulloway in shallow, rocky Australian waters. Crafted from heavy-duty molded ABS and fitted with premium BKK hooks and split rings, this lure is designed to withstand the harshest conditions while delivering consistent performance.

Weighing approximately 85 grams, the Boof 155 casts with pinpoint accuracy and exceptional range — even in windy conditions off headlands and break walls. Its aerodynamic design and durable aluminium bib make it ideal for long-distance casting and tight control during retrieval.

Designed to mimic a mullet moving across the surface, this Jewie lure is deadly around bait schools. It dives to around 2ft with a faster retrieve, but truly shines when retrieved slowly to stay in the strike zone near the surface — right where big mulloway are feeding.

Proudly developed and tested in Australia’s Clarence River region, the Boof 155 combines smart lure engineering with rugged construction to handle brutal saltwater environments. Whether you’re casting from the shore, rocks, or a boat, this lure is made to land serious fish.

Product Features

• Built for Big Jewies: Purpose-designed for mulloway fishing in coastal and estuarine environments
• Heavy-Duty ABS Construction: Impact-resistant body stands up to rocks and rough strikes
• Premium Hardware: Outfitted with BKK treble hooks and split rings for secure hook-ups
• Aluminium Bib: Engineered for durability and shallow diving performance
• Weight: Approx. 85g for long, accurate casts
• Diving Action: Runs to approx. 2ft on fast retrieve; stays higher in the water column with slow retrieve
• Realistic Mullet Profile: Perfect for imitating baitfish near the surface
• Australian Designed & Tested: Proven performance in harsh saltwater environments like the Clarence River

Product Specifications
Length: 155mm
Weight: Approx. 85g
Diving Depth: Up to 2ft (0.6m) on fast retrieve
Construction: Molded ABS body
Hardware: Fitted with BKK treble hooks and BKK split rings
Bib Type: Aluminium, surface to shallow-diving design
Target Species: Mulloway (Jewfish), barramundi, flathead
Water Type: Saltwater – ideal for shallow reefs, break walls, estuaries, and headlands

FAQs
What makes this the ultimate Jewie lure?
The Boof 155 is built specifically to target mulloway around shallow reefs and break walls. Its size, action, and durability make it ideal for catching big Jewies in tough Australian conditions.

Can I use the Boof 155 from the rocks or shore?
Yes. It’s perfect for rock and shore-based fishing, with excellent casting range and snag resistance due to its shallow diving depth.

What’s the best way to retrieve the lure?
Use a slow, steady retrieve to keep the lure close to the surface and mimic the natural movement of mullet — a key baitfish for mulloway.

Will this lure work for other species too?
While designed for mulloway, the Boof 155 can also entice big barra,big flathead, and other aggressive saltwater predators.